PUMA® GOLF

Social Media, Typography, Photo Refinement, Brand Implementation


Puma® Golf creates golf apparel, shoes, and accessories that combine high-performance features with bold, modern style. The brand emphasizes comfort, innovation, and individuality, helping golfers feel confident and expressive both on and off the course.

The Problem

Puma® Golf needed a high volume of social media ads across multiple social media platforms, turned around quickly to hit their campaign window, all while staying on-brand and maintaining quality.

Design Intent

  • Adapt and retouch provided product and lifestyle photography to fit the constraints of each social platform and ad size.

  • Work within the brand’s established color palette, typography, and creative guidelines.

  • Deliver 30+ assets across formats in under a week.

Insight

Every decision needed to be consistent enough to scale cleanly across every format without the campaign feeling mass-produced.

Outcome

The campaign ran seamlessly alongside Puma® Golf's existing brand presence and drove a successful holiday sales period.


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